Step It Up! Campaign (Climate of Health)

The US Surgeon General has a message for Americans – Step It Up! Dr. Vivek Murthy recently launched the ‘Step It Up’ campaign to encourage people to walk more. He wants to make walking a national health priority calling it a powerful tool to prevent chronic health problems. And, he says, you don’t need an expensive gym membership to enjoy the powerful benefits of a brisk walk.

Click below to watch a CBS News story on the Surgeon General’s campaign.


The Surgeon General admits there are barriers to engaging people in the campaign. From CBC News:

“People often say there’s no time in their busy days to exercise, and their environment can make it harder to fit activity into everyday routine.

In many places, schools, restaurants and shops are located too far from home for people to walk. Busy streets may lack sidewalks, or there may not be adequate time to cross multiple lanes of traffic. Parents who live near schools still often cite traffic danger. Neighborhood crime may be a factor in deterring walks and older adults may fear falls.”

To meet those challenges, the Surgeon General wants communities to make it easier and safer for people of all ages and abilities to walk where they live, learn, work and play — and to encourage them to get moving. Are there barriers that are unique to Arizona, and if there are, how can we overcome them? Finding solutions will help us reach our vision of making Arizona the Healthiest State in the Nation!

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